Machine Head Launches Shotgun Blast Whiskey: 94-Proof Straight Bourbon
Machine Head has expanded its branded lineup with the release of Shotgun Blast Whiskey, a 94-proof straight bourbon aimed at fans who prefer a stronger, full-flavor spirit. The whiskey is described as combining caramel, vanilla, American oak notes, and a sharp, high-proof finish “that hits like a shotgun blast.” According to the company, the intent was to create a bourbon that matches the band’s loud, aggressive identity while remaining approachable as a standalone spirit.
Whiskey @ TFB:
Shotgun Blast Whiskey is positioned as a straightforward, traditional bourbon. At 94 proof, it sits slightly above standard 80-proof offerings and is marketed to appeal to those who want a more assertive profile without stepping into cask-strength territory.
Machine Head states that the flavor focus centers on classic bourbon characteristics rather than experimental blends or finishes. The company also highlights the bourbon’s “fiery finish,” which they claim was deliberately tuned to deliver a stronger impression than lower-proof bottles.
The release follows a trend of music-industry collaborations with spirits producers, typically small-batch or boutique distillers, aimed at merging brand identity with functional consumer products. As with similar band-connected labels, the whiskey is being sold primarily as a lifestyle product, but the technical specifications keep it within the traditional bourbon category.
Shotgun Blast Whiskey is available through the brand’s website, where consumers of the right age can find ordering information and additional details: https://www.shotgunblastwhiskey.com/
Ex-Arctic Ranger. Competitive practical shooter and hunter with a European focus. Always ready to increase my collection of modern semi-automatics, optics, thermals and suppressors. TCCC Certified. Occasionaly seen in a 6x6 Bug Out Vehicle, always with a big smile.
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Click thru marketing articles are ruining what used to be a decent website
did they change their stance on guns? That band has been extremely anti 2A in the recent past.